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Welcome to Lexington’s weekly round-up of media news and the latest moves in journalism. To subscribe please email communications@lexcomm.co.uk. 

MEDIA NEWS

Reuters Digital News Report: trust and access in the media 

The proportion of people who say they trust the news has declined significantly over the past five years, according to the latest digital news report from Oxford University’s Reuters Institute for the Study of Journalism. The decline in public trust of the news has occurred globally, but UK has a lower proportion of people who trust the news than most of the 39 other countries surveyed.

This decline in trust has been particularly pronounced amongst left wing voters in the UK. In 2015, 46% of British left-wing voters said they trust the news overall, but by 2020, that had fallen to just 15%. The study found the decline was largely due to the belief that the media were biased against Jeremy Corbyn during the 2019 General Election.

Despite recent news of their decline, local and regional newspapers were the second most trusted form of print news – just behind the Financial Times and well ahead of The Times, The Independent and The Telegraph.

The report also found the use of Instagram for news had doubled since 2018, setting it on track to overtake Twitter as a news source. Unsurprisingly, the trend is strongest among young people, with nearly a quarter of UK 18-24-year-olds turning to Instagram as a source of news about coronavirus.

RBC to launch Russian version of The Independent

On Tuesday, Russia’s RBC reported that media magnate Alexander Lebedev is planning to launch an online Russian-language edition of The Independent starting this month. Lebedev, the financial backer of The Independent and The Evening Standard newspaper, provided no specific date for the launch. The editor overseeing the project, Artem Artemov, told RBC that the new Russian edition would consist exclusively of Russian translations of The Independent’s articles and, like the British newspaper, would be available only online. He said the Russian edition had been running a test website since February, which will be made available to the public within the next two weeks.

Readers log on to access news 

National newspapers added 6.6m daily digital readers in the UK in the first quarter of this year, reaching a record audience, according to industry data revealed this week.

Nearly all newsbrands saw an uplift in monthly reach in the first quarter of 2020 compared with the final quarter of last year. The Sun was the most-read UK newspaper brand in the first quarter of this year with a monthly reach of 39.8m, followed by The Mail at 36m and The Guardian at 35.6m. The Guardian was the fastest growing of the leading national press brands. According to News UK, The Sun’s app read is now read for 8.3 minutes longer per user than a year ago and improving its minutes per active user by 66.6%.

The Daily Star and The Guardian were the other big winners, growing their total monthly brand reach by 56% and 47% respectively. The uplift came from digital as print reach fell across all titles.

TWEET OF THE WEEK


MEDIA MOVES

Times Radio has announced that Ross Kempsell is rejoining Wireless to take up a new role as Special Correspondent for Times Radio, reporting on home affairs and the major public policy issues of the day.

Camilla Hodgson has joined the Capital Markets desk at the Financial Times for the next two months. She was previously Environment Reporter at the title, based in London.

Bethan Staton is now an Education Correspondent at the Financial Times, covering everything from schools to FE to skills and training to universities. She was previously a Public Policy Correspondent for the title.

Anne Gulland is now Deputy Editor for Global Health Security at The Daily Telegraph.

Dan Sales has joined MailOnline as a Senior UK Reporter.

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