Media News and Media Moves
Welcome to Lexington’s weekly round-up of media news and the latest moves in journalism.
Digital is not a threat
- The Spectator’s print sales have hit an all-time high, with UK subscriptions up 11 per cent last year – the fastest rise in a decade. So, what’s driving the return to print? Editor Fraser Nelson thinks the increase is all down to digital. In a blog, he reveals many readers start with online articles, only to choose a digital and print subscription package when prompted. ‘Then, those who never thought they’d get into the habit of reading a print magazine find they are hooked,’ he writes. ‘Digital is not a threat to print… digital has led to a renaissance of print.’
Tabloid over broadsheet
- The Daily Star’s daily print circulation topped the Daily Telegraph’s in January, according to the latest ABC figures. The Star sold just over 390,000 copies on average, with the Telegraph on 385,346. The Daily Mirror saw the biggest year-on-year change, with circulation down 19.55%.
- Twitter is testing out a feature that will show local news broadcasts in a live-streaming window next to its timeline during major breaking news events. The site tested it last week with US users after the shooting in Florida. In a statement to BuzzFeed, Twitter hinted that it was part of the company’s commitment to tackling ‘fake news’. A spokesman said they were looking at ‘new ways we can surface credible and relevant information to help people stay informed’.
Who’s using Snapchat?
- Snapchat will start to provide some popular users with analytics relating to their posts, including gender, age and location breakdowns, audience interests and average time unique viewers spend watching their stories. Brands should be able to use this data to target the right audiences with sponsored content. Read more here.
- The Guardian has launched a new series called The Upside, focusing on how innovations can help solve problems around climate change, clean energy, healthcare, gender, science and technology. The six-month editorially independent series, which has received funding from the Skoll Foundation, will use a mix of reporting, investigation, video, pictures and first-hand accounts to tell the stories. The first article looks at how Finland went from famine to topping global social rankings. Read it here.
Conversation of the Week
Eight reasons @Facebook has peaked – in influence if not in wealth. Wrote this @BBCNews blog ahead of latest Mueller revelations, to go with an essay on #WATO on @BBCRadio4 yesterday. Do you agree? https://t.co/OIj7ASqpzP
— Amol Rajan (@amolrajanBBC) February 17, 2018
- BuzzFeed’s political editor Jim Waterson has been appointed as the new media editor of the Guardian. He will focus on media coverage across both print and digital, focusing on the traditional industry, how social media is affecting it and ‘who controls how news is made’.
- inews.co.uk has announced a flurry of new hires as part of major investment in its digital strategy. BuzzFeed UK’s founding editor Luke Lewis has been appointed head of audience, with his ability to build a digital news brand praised by editor Oly Duff. Daisy Wyatt is now assistant editor, with a digital remit spanning editorial.
- Rob Irvine, the editor-in-chief of the Manchester Evening News, is stepping down after six years in the role. Trinity Mirror’s regional editorial director praised Irvine’s ‘skill and sensitivity’ in covering the Manchester Arena terror attack last year. Read the local coverage here.
- Newsnight’s new editor will be Esme Wren, the current head of politics and business at Sky News. Speaking about the role, which she will take up in the spring, Wren said: ‘There couldn’t be a more exciting time to edit the programme.’
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